Tuesday, November 18, 2014

Three Touch Points


"The single biggest problem in communication is the illusion that it has taken place." - George Bernard Shaw

The wonders of technology allow us to quickly have access to information, to contact or gather pictures and multitudes of other things. But does this technology actually help us to communicate with each other?

In many ways yes. Instant ability to pick up your phone and text or email a message. We post constantly on social media about what we are having for dinner. There are easy status updates to wish someone a happy birthday or any number of greetings. We can even send voice recorded messages in text.

What happened to actually looking someone eye-to-eye, shaking hands and having a conversation?

We have the ability to create three touch points with every human interaction, every day, every time we come in contact. There is a certain bond that takes place when you look someone in the eye and shake their hand. Even when a language barrier exists, two out of three makes a huge difference.

Recently I was in Taiwan and China with folks that I have conversed with over email at previous times. Once I met the individuals face-to-face, shook their hand and spoke, the real connection was made. We bonded the way humans will bond with those three touch points. Three touch points that have created a long term relationship, whether that be as business partners or friends.

Use your smart technology to connect, but don't forget your touch points of human communication.

Stay inspired my friends.

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