Thursday, April 25, 2013

Stand and Speak


Have you ever considered what your body language might be saying when you are speaking to others?

When you are speaking to others, the content of what you are saying may seem very good and potentially very informative. But the way you move and gesture accounts for so much more. It is said that our words account for only 7 percent of your effectiveness when speak according to Albert Mehrabian. In his 1971 book, Silent Messages, Mehrabian set three elements of communication or importance to giving a presentation. These are also considered in the "7%-38%-55% Rule".

1. Verbal ability (7%) - this is your content or knowledge of the subject at hand. The percentage is what the listener's perception is of you.

2. Vocal ability (35%) - how well you speak, including tone, pitch and inflection. Again, the percentage is what the listener's perception is of you.

3. Visual presence (55%) - how you physically look while presenting is a large percentage of the listener's perception of you.

What this basically means is that listeners make a quick judgment about your credibility and level of expertise based upon how you look and sound. Certainly goes against the old adage of not to 'judge a book by its cover'. But human nature is what it is. So working on both your visual and vocal ability will get you much further.

Some of the basic guidelines I've found are as follows. These guidelines assume you will be standing, but you can modify them if in a sitting position. For more detail on these items, see Sheri Jeavons article in Executive Travel magazine, July, 2007.

- Look at one person when you make an important statement. Then slowly move your eyes to each of the people you are speaking to. Slow, decisive eye contact communicates confidence. It also help you think more clearly and slows your speaking pace.

- As you look at someone, physically address that person by turning your entire body towards that person. This will send a message that you're confident, strong and in control.

- Stand tall with your weight evenly distributed between your feet. Slouching or shifting your weight from leg to leg indicates uncertainty. By standing tall, it says you believe in what you are saying. It will also help your upper body stay relaxed and open.

- Avoid leaning on things such as a table, wall or lectern. Also avoid any behaviors that could be perceived as distracting such as playing with change in your pocket or such.

- Keep your hands free of objects (notes, pens, etc.).

- If you walk around while talking or presenting, stop at times and directly face someone to address them (and others) for a few sentences. There should only be three reasons to walk around during a presentation. a.) Walk to a computer to change slides; b.) Walk to the screen to point at something important; c.) Walk to a listener to address that person directly.

- Vocal projection also demonstrates enthusiasm and knowledge. Your voice should be strong and with "an element of variety". Use first names, telling stories and possibly reliving moments that relate to the subject.

Be confident in delivering your message or in speaking to others. It will increase your ability to get your message across. People will be more drawn to your message as well. Enjoy and have fun with your speaking.

And above all, stay inspired my friends.

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